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NEWS

 A new paper accepted on Exposing Magic Secretes in the Journal of Performance Magic Research

Selected TV programs

2025 - New Scientist - The MAGIC lab uses cognitive psychology to better understand perception and free will

2024 - BBC - BBC Spotlight - Magicians asked to conjure trick for blind people 

2022 - BBC - How magic helps us understand free will

2019 - ZDF 3SAT - Scobel - Auge, Gehirn, Bewusstsein 

2018 - BBC World - News

2017 - CBC, “The Nature of Things” 

2016 - ITV “It’s not Rocket Science”

2010 - BBC2 “Horizon; Seeing is Believing; 

2010 - ITV “Harry Hill; TV Burps”; 

2010 - DRS “Einstein”;

2009 - BBC1 “The One Show 

2019 - The Knowledge Network "Human Frontiers "

2009 - ARD “W Wie Wissen”; 

2008 - CBC “The Human Senses”, 

2008 - Discovery Channel “Daily Planet” 

2003 - BBC1 “Human Senses: Vision”

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Selected Radio and Podcasts

2025 - BBC World Service Unexpected Elements

2025 - CBC - CBC Listens -

2024 - BBC Radio Devon - Magic for the blind

2024 - Deutschlandfunk - Zauberkunst – Zwischen Fingerfertigkeit und Staunen

2024 - BBC Radio 4 - Infinite Monkey Cage - Could it be magic?

2023 - The Penguin podcast (For Magicians only)

2021 - Harvey Schwarz podcast - The Psychology of Magic and its Use in Wellbeing with Gustav

2020 - Kitchen Theory - Gustav Kuhn - At the studio with Kitchen Theory - Chef Jozef Youssef

2019 - BBC Radio 4 - All in the Mind 

2019 - The Psychology Podcast, with Scott Barry Kaufman - The Science of Magic with Gustav Kuhn

2019 - ABC Radio Tasmania, Australia - 

2019 - BYU Radio - Musical Personality, Science of Magic, Country Music, Space Mining

2019 - The Insider - Podcast for Magicians Gustav Kuhn (for magicians only)

2019 - BBC Radio 3 - Free Thinking – Sergio Leone, Kubrick, Magic and the Mind

2019 - BBC Focus– Do you believe in magic?

2019 - BBC Radio 3– Free Thinking – Are we being manipulate?

2019 - TalkRadio – live interview

2019 - Five Live – live interview

2019 - BBC World Service

2018 - The Conversation- Confidence

2017 - BBC Radio 4  The split second decision

2013 - BBC Radio 4Frontiers - The power of the unconscious

2008 - BBC World Service

2008 - Radio 4 The today program

2006 - CBC Quirks and Quarks

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Selected Public Talks, Key Notes, and shows...

Watch Lecture at The Royal Institute here ​

2023 - Defence Academy of the United Kingdom, Shrivenham

2023 - The Session,Vanishing Inc, London

2021 - Learning at City conference - Enhancing student engagement through magic, London

2019 - Highgate Literary & Scientific Institution, London

2019 -  Futurapolis

2019 - Brand Week Istanbul

2019 - Crazy Coque Brasserie Zedel - Show that combines Magic, Science and a bit of Jaz

2019 - Science Live

2019 -  Multimodality: Illusion, Performance, Experience

2019 - Harveian Society of London​

2019 - Royal Institution WATCH TALK 

2019 - Google. WATCH TALK 

2019 - London Fortean Society

2019 -  Seeing is Believing @ The Wellcome

2019 - Staging Magi: Experiencing the Impossible

2019 - New Scientist Live, London

2018 - UKSTAR Software Testing Conference, London

2017 - British Psychology Society – Psychology4Students, London

2015 - 16th European Skeptics Congress, London

2005 - Hypnosis Conference, Fribourg, Switzerland

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Selected News Paper Articles

2024 - The Fast company - "These magicians just designed a magic trick that was designed for people who are blind"

2024 - Global Science (Chinese edition of Scientific American).​ "You must close your eyes to experience this magic"

2024 - The Lever - "The Art Of Deception​"

2024 - ScienceNews - "Researchers seek, and find, a magical illusion for the ears"

2024 - Science Daily - "Are auditory magic tricks possible for a blind audience?"

2024 - The Guardian - Magicians get emotional about it’: should secrets of magic ever be revealed?

2020 - are Technica "Study: Magicians’ priming techniques are effective at influencing choice"

2019 - BBC online “Why do we like magic when we know it's a trick?”

2019 - WIRED“Magic is helping to unlock the mysteries of the human brain”

2019 - Guardian“Mind games: what magic reveals about how our brains work”

2019 - The Verge“What brain-bending magic tricks can teach us about the mind

2019 - Psychologist“Experiencing the Impossible”

2019 - Times Higher Education“Book of the Week

2019 - Guardian“The spell breaks for mentalists’ ‘pseudoscience’

2019 - The Times“Magicians accused of casting pseudoscience spell on audiences

2019 - Nautilus“A Magician Explains Why We See What’s Not There”​

2016 - The Conversation “Tricking the brain: how magic works

2015 - The Atlantic“This Is Your Brain on Magic”

2010 - Daily Observer  "What magic reveals about autism"

2010 - Tages Anzeiger"Zauberer täuschen unser Gehirn und nicht unsere Augen"

2008 - Telegraph"Magic tricks make people doubt their own eyes"

2008 - Scientific American"Abracadabra! A Classic Magic Trick fools expectations, Not the eyes"

2006 - New Scientist“Your eyes can deceive you, don't trust them

2005 - BBC online“Watch my hands deceive you

2005 - Guardian“Bursting the magic Bubble

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School of Psychology,  Portland Square, University of Plymouth, Drake Circus, Plymouth, PL4 8AA 

© 2026 by MAGIC lab: Mind Attention & General Illusory Cognition

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